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Annual report 2013

Divisions in brief

Kesko’s operations include the grocery trade, the home improvement and speciality goods trade, and the car and machinery trade. 

Grocery trade

Kesko Food is a key operator in the Finnish grocery trade. K-food retailers, with whom Kesko Food applies the efficient chain business model, are responsible for customer satisfaction at more than 900 K-food stores in Finland.

 

 

 

Home improvement and speciality goods trade

The home improvement and speciality goods trade division provides customers with the widest selections of products for building and home improvement, leisure and agriculture in Finland and a highly accessible retail store network.

 

 

Car and machinery trade

The car and machinery trade consists of VV-Auto and Konekesko, which represent the leading brands and are responsible for their sales and after-sales services.

 

 

 

 

 

 

Net sales:

€4,754 million

Net sales:

€3,324 million

Net sales:

€1,011 million
 

Operating profit excl. non-recurring items:

€223.2 million

Operating profit excl. non-recurring items:

€-0.3 million

Operating profit excl. non-recurring items: 

€29.6 million
 

Total number of stores:

913

Total number of stores: 

735

Total number of stores:

11
 

Operating countries:

Finland, Russia

Operating countries:

Finland, Sweden, Norway, Estonia, Latvia, Lithuania, Russia, Belarus

Operating countries:

Finland, Estonia, Latvia, Lithuania

 

 
Kesko’s business models

Kesko’s principal business model in the Finnish market is the chain business model, in which independent K-retailers run retail stores in Kesko’s store chains. In Finland, all food and building and home improvement stores in the K-Group are run by retailer entrepreneurs.

Kesko acts as a retailer in business operations where the competitive advantage is based on having a centrally managed chain concept and large units. Outside Finland, our own retailing is the main business model.

Kesko is also engaged in B2B sales.